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Thank you so much for all the info and research! I feel it covered every aspect and I wasn't left with any questions either! Thanks so much for taking the time to do all this!

Very valuable and extensive comparison for the educated and uneducated in website technology. Thanks for the help.

This article is AMAZING! The comparison chart is wonderful, as are all the step-by-step links to more information! I finally feel like I can move forward in building my website.
Our mission
We know that building a website isn’t just about publishing something pretty – especially if you’re a small business owner. We’re here to guide you through the process, with your budget, needs, and goals in mind.
All our content is free, we never use jargon, and our recommendations are based on actual research, not just our own opinions. You don’t have time or money to waste – you have goals that we want to help you achieve!
You’ll find plenty of step-by-step guides, top tips, detailed reviews, and head-to-head comparisons on our site. We’re not just here to help you get started – we’re with you ‘til the end, from picking hosting to writing copy, to marketing your site, and beyond. No matter your budget or your tech skills, it’s our mission to see your online project succeed.

Meet our experts
Rob Binns
I’m Website Builder Expert’s Content Manager, which means I cast my eye over everything that goes up onto the site, as well as penning my own posts, too. I built my first website in 2016 with Wix, in a last-ditch attempt to get a friend’s ailing rock band some gigs. Since then, I’ve experimented with Squarespace, GoDaddy, and Shopify, and dabbled in hosting and email marketing tools, too – with far greater levels of success! I trust you’ll find the wide range of articles on our site helpful, and please don’t hesitate to shoot me a message with anything else you’d like to see on Website Builder Expert.
Read my full bioLucy Carney
You’re not alone! Building a website can be scary – I used to be a total techphobe, so I know how daunting it can feel. But after more than three years of being immersed in website builders, ecommerce, hosting, web design, and more, I’m helping others realize that building a successful online presence doesn’t take coding skills or lots of money. You’ve got the experts on your side – I’m here to help you reach your online goals, and enjoy the process too!
Read my full bio
Jordan Glover
Once upon a time, my digital knowledge was virtually nonexistent – I couldn’t even hook a printer up to my laptop without a good helping of blush-inducing curses. Since then, I’ve worked hard to change that and, thanks to the team here at Website Builder Expert, I’ve learned a lot (who knew that hosting doesn’t just refer to handing out drinks at a summer BBQ?). Using my passion for words and my own experiences with website-building and digital marketing, I’m determined to help others like me get comfortable and take the internet by storm– without any stress or the need for profanities!
Read my full bio
Zara Choudhry
I joined the Website Builder Expert team to share my true experiences so far and give you the tips that I wish someone gave me to avoid the ‘heavy sigh’ mistakes. I want to make it as simple as possible for others to bring their ideas to life and to see the website building process as a progressive opportunity, rather than an annoying virtual barrier!
Read my full bioMaura Monaghan
I grew up scribbling in notebooks, and until recently the thought of relocating my writing to the digital world seemed like an impossible goal. But when I finally took the plunge and created an online portfolio, I immediately saw the benefits of having my work out on the web. Since then I’ve learned everything I can about creating different websites, so that I can help those in a similar situation get online without a similar headache.
Read my full bioHannah Whitfield
I started writing about the wonderful world of the web more than three years ago, and haven’t looked back since. Put simply, there’s never been a more exciting time to get online. Having tested all of the best website builders and ecommerce platforms on the market, myself and the other writers at Website Builder Expert are in a great position to help you do just that. Why wait to get started?
Read my full bioOur values
Expert knowledge
Our cross-functional team of specialists has years of experience in everything from technical writing and web design to SEO and UX.
Everyday language
Website building jargon can be seriously confusing. We explain complicated terms using simple language, so anyone can realize their online dreams.
Real research
Our in-house research team has developed a world class methodology, so we can write fairly and accurately about each product or platform we review.
Impartial advice
We present the good and the bad of each product honestly so that you can feel empowered to choose the one that’s right for you.
Getting started… and growing online
Whether it’s about a brand new blog, or launching a new email marketing campaign, people at all stages of their online journey get stuck sometimes. And that’s where we come in. Think of Website Builder Expert as a one-stop shop for making your online dreams a reality.
You’ll find reviews, comparisons, step-by-step guides, and more, covering a huge range of topics – too many to list here! You deserve free, honest, useful content, whether you’re wondering what a domain name is, or taking the next step in growing your business online.
If you’re just getting started, we have guides to help you pick the right platform for your needs, and how to build your website or online store. We even have guides on how to write copy for your website or how to take product images for your store!
If you’re a business owner looking to grow your online presence, we have guides for you too! Whether it’s recommendations about the best email marketing software, or tips on improving your site’s SEO, we’ve got you covered.
Now is a great time to reach for your online ambitions, and we’re here for the long-haul to help you see them become a reality!
Frequently asked questions
WBE is funded by referral traffic. For example, if you read a review, then sign up to a plan, we sometimes receive a small commission. Most website builders and ecommerce platforms offer free trials or money-back periods, which means that unless you’re happy, we don’t get a cent. Check out our Disclosure for more info.
No, you will never pay more for a product by going through our site. In fact, it’s often the opposite, as we can sometimes negotiate special discounts for our readers. Any commission we receive comes directly from the company itself – it never costs you a cent extra, and means we can make enough money to support our work. We reckon that’s a win-win situation.
Well, for starters – we’ve been doing this for a pretty long time! Website Builder Expert has been live for nearly 10 years now, and to date we’ve put over 50 website builders through our extensive research process, as well as plenty of ecommerce platforms and hosting services. You can read more about how we conduct our research, and check out our Editorial Code for more info on how we keep all our content balanced and informative.